Close-up of a monarch butterfly chrysalis and pupa hanging from a black metal rack, with a butterfly wing visible on the right side.

Transform Data into Real Impact.

Discover our services

We help organizations unlock the full potential of their data through end-to-end consulting.

Data Engineering
We design, build, and maintain reliable data pipelines that form the foundation of modern data systems—ensuring your data is accessible, accurate, and ready for analysis.

Business Intelligence
We develop interactive, stakeholder-driven dashboards and maintain BI tools to deliver the insights that drive better decisions—fast.

Data Science
We create predictive models and scalable data services that turn raw data into actionable strategies, helping you anticipate trends and optimize performance.

Current & Previous Clients

Heyday

CUUP

lululemon Studio

Postcard Cabins

Blueland

GLOWBAR

Modern Animal

Coterie

Heyday • CUUP • lululemon Studio • Postcard Cabins • Blueland • GLOWBAR • Modern Animal • Coterie •

A young man with short black hair, wearing a light blue button-up shirt, smiling against a plain white background.

With over a decade of experience in data services, Kevin Lai partners with small to midsize e-commerce businesses to design and implement impactful data solutions. His work spans data engineering, business intelligence, and personalized recommendation systems—helping companies transform raw data into strategic insights and automated experiences.

Kevin’s earlier career includes impactful roles at Juicero, where he built auto-ordering algorithms and managed in-house ETL pipelines, and Birchbox, where he led personalization initiatives including monthly sample box customization and full-size product recommendations based on a blend of user data, behavior, and feedback.

He brings a practical, stakeholder-focused approach to every project—bridging engineering with strategy to help businesses unlock the value of their data.

In his free time, Kevin enjoys cat naps.

About J&R Data

Young man with short dark hair, wearing a light blue button-up shirt, sleeping peacefully with hands pressed together near his face against a white background.

Contact Us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!